Slide 1: Neutral Brown

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Devine Color


“Chocolate is warm and neutral by nature, so it sets a mood well,” says Gretchen Schauffler, founder and creative director of Devine Color, a line of color-illuminating, ultracreamy paint formulas. “For me, it has more depth and breadth for design than gray, and can easily take the place of gray without looking sterile or gloomy.”


Decorating with Chocolate: 12 Ways to Soothe a Style Craving with a Delicious Color

Walk into any store or turn a page in almost any magazine this month and witness the very publicly celebrated relationship between chocolate and pleasure. As award-winning food photographer Karl Petzke attests, “Chocolate symbolizes, as does no other food, luxury, comfort, sensuality, gratification and love.” In the design world, the color chocolate seems to infuse a space with many of these same attributes. The deep neutral hue is rich and romantic, as sophisticated as it is earthy. Timeless and flexible, it has the ability to smoothly span decades and decorative styles. From paint to paper, carpeting to lighting, table to bed, chocolate brown has such sweet swagger.

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