OK.. so how does doug fir stack up to the harder hardwoods? How does it wear? How does the grain look and is it pleasing to the eye? How many coats of polyurethane is enough? The contractor mentioned a reddish tint to most douglas firs. I guess what I'm getting at is the fact I'm kind of buying a pig in a poke by not knowing how the finished product is going to look. Until I yank the carpet out I won't even know if this project is feasible depending on conditions I find. So I'm here just to gleam knowledge and reassure myself before committing to a couple grand.