with that said, i think a good quality perennial rye blend or bluegrass would work fine. make sure you set your irrigation up to water 2-4 times a day. you will need to keep the seeds moist as much as you can until they are germinated and then graduate back to your normal schedule. your goal is to keep the seeds moust without watering to run-off as the seeds may wash away. start with 5-7 minute cycles 3-4 times a day and adjust from there. donot let seeds get too dry during the germination period or they will desecate and dye. fertilizing with a starter at seeding time is ok, but i recommend fertilizing again after the first mowing. be sure to water the fert in good so you do not get burned turf. oh, and watch closly for disease. young seedlings are more succeptable than mature turf.
check out www.ntep.org for seed research and dirtdoctor.com for organic gardening tips.
My irrigation was set to come on at 3 am for 20 minutes per zone (12 zones)- 41 heads, 2 zones are well breaks. I just changed it to come on a 7 am 10 min a zone, then come back on at 3pm for 10 min a zone again. Think that cycle is ok? I have been struggling w/ how long to water an when.