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Because more than 90 percent of home buyers shop online first, if you're trying to sell your home yourself, you'll need to put together a digital marketing strategy. Investing in a MLS listing may be your best bet, as it offers the most comprehensive list of real estate for sale in the United States. In addition, a few sites offer free or flat-rate listings for home sellers. And don't overlook the power of social media—a few posts on your Facebook page featuring videos or photos of your interiors can be an extremely effective (and zero-cost) path to huge results.
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