20 Things You Never Knew About the Macy's Thanksgiving Day Parade

Before the bird goes into the oven, some 50 million people will feast their eyes on the 92nd annual Macy’s Thanksgiving Day Parade this turkey day. But relatively few viewers of the three-hour shindig know the real story about the historic holiday parade. Here are some festive facts—and well-kept secrets—about one of the biggest entertainment events of the year that you won’t uncover by tuning in on TV or attending in person.

  1. Macy’s Motive

    Macy’s Motive

    While viewers might characterize the parade as an event of holiday fun and frivolity, the real reason for its debut in 1924 was to celebrate the expansion of Macy’s flagship store into what the company then claimed was “The World’s Largest Store.” The Manhattan Herald Square-based store occupied one million square feet and spanned a full block along 34th Street from Broadway to Seventh Avenue.

    Macy's, Inc

  2. Christmas Commencement

    Christmas Commencement

    Catching the parade may be a time-honored Thanksgiving Day ritual, but did you know that the parade first launched as the Macy’s Christmas Parade? The original mirth-filled march through Manhattan featured live animals and floats that coordinated with the nursery rhyme theme of Macy’s Christmas window display, such as Little Red Riding Hood, the Old Woman Who Lived in a Shoe, and Little Miss Muffet.

    Macy's, Inc

  3. Maneuvering Down Mane Street

    Maneuvering Down Mane Street

    Extending six miles and 111 blocks, the original parade route was so long that the floats had to be hitched to horses and led down the streets on hoof. The route has since been condensed to a manageable two-and-a-half miles, and the floats are towed by motorists.


  4. Parade Protest

    Parade Protest

    Two years following its launch, the parade drew ire from the Allied Patriotic Societies, who called for its cancellation on the grounds that it would prevent churchgoers from participating in Thanksgiving Day worship. Macy’s associate Percy Strauss reasoned that there would be ample time to attend church after the parade, and the parade was never forced to close.

    Related: Set the Thanksgiving Table with 20 Budget Buys

    Macy's, Inc

  5. Looney Label

    Looney Label

    Since 1969, the artistic floats and balloons that have appeared in the parade have been designed by a talented group of makers called “The Balloonatics” at the Macy’s Parade Studio in New Jersey.

    Macy's, inc.

  6. Fun-Sized Float

    Fun-Sized Float

    Because it wouldn’t be feasible to fly the massive parade floats across the Hudson River to Manhattan from Macy’s Parade Studio, segments of each finished float are packed into a 12-by-8-foot box and shipped through the Lincoln Tunnel to the parade staging site, where they can be reassembled.

    flickr.com via wyliepoon

  7. Wingman In Waiting

    Wingman In Waiting

    Not since 1971 has wind downed a balloon during the parade. However, from time to time gusting winds have led balloons to strike lampposts and injure passersby. This is why every balloon has a crew of handlers walking beneath it and a pilot who walks ahead of it. The pilot monitors the wind and can issue orders to the handlers to control the balloon—or even deflate it—should it pose a risk to parade-goers.

    Macy's, Inc

  8. Marching to the Rear

    Marching to the Rear

    Fancy becoming a balloon pilot yourself? Macy’s offers pilot training three times a year, but only the agile need apply. You must be able to walk the length of the parade backwards without getting lost in order to snag one of these coveted positions.


  9. First Came Felix

    First Came Felix

    Inspired by a balloon-filled float dubbed “The Balloonatics,” which appeared in the parade during the early years, elaborate balloons replaced live animals in 1927. Felix the Cat is believed to be the first balloon based on a cartoon character to be flown above the city streets.

    flickr.com via slgckgc

  10. The Might of Mickey

    The Might of Mickey

    How hard could it be to catch a mouse? More so than you might think. It took a team of 25 handlers to steer the 40-by-23-foot balloon of Mickey Mouse, who made his first appearance at Macy's Thanksgiving Day Parade in 1934.

    Related: Here's How Much of Each Popular Thanksgiving Food Gets Consumed Each Year

    Macy's, Inc

  11. Gasping for Gas

    Gasping for Gas

    Macy's balloons stay afloat thanks to 12,000 cubic feet of helium that are pumped into each one on the eve of the parade. But in 1958, a helium shortage forced the parade planners to think outside of the box. They opted to pump the balloons with regular air and then suspended them from construction cranes to keep them upright.

    flickr.com via kowarski

  12. Making Money Out of Thin Air

    Making Money Out of Thin Air

    Between 1928 and 1932, Macy’s strayed from its usual post-parade tradition of deflating the balloons and instead unleashed five of them into the sky, offering $25 to anyone who caught and returned them. The first to land in 1928 was a tiger, on a roof in Long Island, where its presence instigated a ferocious tug-of-war by rivals vying for the cash prize.

    Macy's, Inc

  13. Curiosity Killed the Cat

    Curiosity Killed the Cat

    Not all cats have nine lives. When student pilot Annette Gipson deliberately rammed her plane into a 60-foot tomcat balloon released after the 1932 parade (rumor has it to claim the cash prize), the plane’s left wing got caught in the balloon fabric and sent the plane plummeting in a dangerous descent. Although her instructor gained control of the aircraft and landed it safely, the 60-foot, yellow-striped balloon was reduced to tatters—convincing Macy’s to cancel its balloon contest for good.

    Image via Macy’s Thanksgiving Day Parade

  14. Fail-Safe Floating

    Fail-Safe Floating

    The show must go on, even if one balloon has a minor malfunction along the parade route. For this reason, the balloons are divided into several individual segments so the show can go on, even if one segment tears or deflates.

    Macy's, Inc

  15. Deflate Dash

    Deflate Dash

    The balloons are typically deflated behind the Macy’s store on 7th Avenue through a process that involves unzipping them to let out the helium, lying on top of the balloon, and then rolling up the balloon to squeeze out any remaining air. A skilled hand can deflate a balloon in 15 minutes or less.

    flickr.com via katie_cat

  16. Braced for Battle

    Braced for Battle

    The Macy’s Thanksgiving Day Parade went on hiatus between 1942 and 1944 due to World War II. For its part, Macy’s donated 650 pounds of rubber that would otherwise have been used in balloons to the U.S. military.

    Related: 35 Strange But True Facts About America


  17. Retro Reception

    Retro Reception

    Beginning in 1932, balloon enthusiasts outside the Big Apple could gather around a radio to tune into the parade. It wasn’t until 1945, when NBC camera crews hit the scene, that the event was first televised.

    Macy's, Inc

  18. Gobs of Glitter

    Gobs of Glitter

    It’s hard not to take a shine to the parade floats, given that each boasts anywhere from 100 to 200 pounds of glitter.

    Related: What It Was Like Inside the Homes of the Pilgrims

    flickr.com via peterjr1961

  19. Soaked as a Sailor

    Soaked as a Sailor

    More than any other balloon, it was Popeye the spinach-eating sailor who made the biggest splash in the 1957 parade. Heavy rains that accumulated in the brim of his hat eventually overflowed and drenched the spectators below. As Popeye himself would say, “Well blow me down!”


  20. Movie Magic

    Movie Magic

    The parade first hit the silver screen when it made an appearance in “Miracle on 34th Street.” Cameras were placed both along the parade route and on the third floor of a nearby apartment to capture shots of the electric atmosphere and raucous revelers.

    Macy's, Inc

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