Selecting Carpet With Kathy Ireland

Kathy Ireland tells Bob about her Shades of America carpet collection. With a more focused color selection and more descriptive color names, Shades of America makes it easier for busy moms to decorate and choose colors.

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Kathy Ireland tells Bob about her Shades of America carpet collection. With a more focused color selection and more descriptive color names, Shades of America makes it easier for busy moms to decorate and choose colors. The carpet fiber is 100% nylon and it comes in four styles-- essential plush, essential platinum, essential gold, and essential silver-- which refer to the density of the carpet. The SoftBac Platinum backing is much softer and more pliable and gives the carpet a wonderful foundation.

Another feature of the carpet is that it has R2X, a stain and soil resistant treatment developed by Shaw carpets. Next, Kathy meets with the installer, Jim Walker. Jim informs Bob that this carpet is one of the most installer-friendly products on the market. It has great dimensional stability. The SoftBac grabs the tack strip and holds it very firmly. Jim is installing the carpet over a prime urethane pad.
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