Emma Caplan

Emma is a passionate, creative, flexible, and detail-oriented writer, researcher, editor, and interviewer. With over 11 years of experience in various sectors and topics including home, design & interiors, real estate, business & SaaS/tech, health, lifestyle, beauty & fashion, food, beverage & entertaining, and events, news, travel, & outdoors, Emma produces and edits engaging, compelling, and succinct short-form, long-form, branded, sponsored, and marketing content that speaks to her audience and boosts engagement. She also edits fiction and non-fiction books.

Emma writes a high volume of hyper-polished, sharp copy for local, national, and international clients across various industries, adapting her style to multiple audiences and demographics. She’s also experienced in SEO basics and is a trained copy editor. Aside from on BobVila.com, her work has been featured in the Chicago Tribune and other U.S. papers, as well as on Healthline, Narcity Media, and Nexstar Media.